Goal Driven Performance Measurement

Performance measurement often begins without clarity on the reasons for measuring, which can lead to misdirected effort, measuring too many variables, and measures that neither inform nor guide actions to improve. Equally problematic is the misconception that performance measurement itself will solve problems without a plan for analysis and effective action in response. Lack of effective involvement in the requirements, design, process and presentation of measurement information by key shareholders compounds these problems. This presentation will illustrate an approach to avoid these pitfalls and ensure development of effective measurement programs based on specific goals and objectives.

This presentation is about effective performance measurement design and implementation. While it originated in the software development sphere, it is applied in any business area, not only those concerned with software or systems. It emphasizes the role that the ultimate users of the data play in designing a useful and valuable measurement capability.

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